Bloom In Business
Create the business of your dreams in 90 days!
In as little as 12 weeks, you can have all the required floristry skills and business know-how to take action on your goal of starting your own floristry business. Whether you want to run a business from home or open a retail store, this self-paced online course will get you there. We have helped over 100 students from all backgrounds learn the necessary skills and knowledge to bring their dreams to life, and it is taught via proven methods Yvette Timmins (founder of Bloom College) applied to her own floristry businesses.
What's Included
This is our complete floristry course. Our entire catalogue of content is yours. This includes:
Commercial Floristry Knowledge
We begin with the very basics, from receiving and caring for your botanical materials to the tools and supplies you will need. We will then build upon this knowledge to guide you through 40+ commercial floristry designs.
Bouquets & Arrangements
Learn a vast array of bouquet and arrangement styles, from cut bunches to posies, working with different vessels, and wired and taped designs, taught in all shapes and sizes for a variety of occasions.
Weddings & Events
Prepare to take on wedding and event clients. From consultations, quotations, time management, costing & more.
*Large-scale installations are not included.
Marketing & Branding
Get your business out there, build your portfolio, understand who your target market is. You will learn about social media marketing, traditional marketing and effective strategies to apply each.
Product Mix
Define your store or service product offering. Develop & cost your unique product mix tailored to business goals and your target market.
Commercial Floristry Skills & Knowledge
We begin with the very basics, from receiving and caring for your botanical materials to the tools and supplies you will need. We will then build upon this knowledge to guide you through 40+ commercial floristry designs.
1:1 Floristry Business & Career Coaching
Join Yvette Timmins for a 1:1 session. Yvette will use her years of business experience to guide you on your journey. From business plans, strategy, to career confidence, Yvette can help you on your way to leading a thriving floristry business of your own.
Become Your Own Bloom Boss ✳︎
Extra Inclusions + Added Benefits
The following additional extras are included to aid you in your studies:
Course eBooks
E-Books; Containing step by step instructional design recipes, business development, Wedding & Event knowledge including quotation templates, design elements and principles and an extensive guide on seasonal botanicals including care and maintenance.
1:1 Online Coaching
Access to a 1:1 business planning/coaching session with Yvette. Appointment times are made available during the course for an additional fee.
Group Weekly Coaching via Zoom is available at set times of the year (included in the cost of the course, contact us for upcoming dates)
Video Content
Hours of video content to watch, pause and revisit as frequently and at a time that suits you. Your access to the content does not expire at the end of the 90 days, it’s yours to keep and come back to whenever you may need.
Photography
Dedicated content to teach you how to professionally capture your designs. The course will also teach you how to display your images via a digital portfolio to ensure you stand out from the crowd.
Tool Kit
Optional Essentials Toolkit: Apron, Hand Towel, 1x Flower Snips, x1 pair Secateurs, Gloves, Floral Tape, Wires & Bag.
Available at checkout
Ready To Get Started?
You are just one step away from beginning your journey to becoming your very own bloom boss. You will receive full access to the course instantly. With options to pay in full, or in instalments.
Testimonials
“I loved Bloom in Business. Having completed the course I gained valuable skills, knowledge and insights into the floristry industry. Yvette was professional, supportive, and offered a world of knowledge.”
Fiona Watson
“I loved this course especially the 1:1 session with Yvette her passion is contagious”
Kath Green
“Responding to the advertisement for the 90 day course with Bloom was one of the best decisions I have made. I have learned so much & I can go back over the weeks of learning. I like the idea of practice, practice, practice! Yvette -you are inspirational & I look forward to an ongoing relationship with Bloom College (and all the Staff): a Centre of learning, joy, inspiration, creativity. Thankyou, Maria”
Maria Peck
Frequently Asked Questions
Yes, this is absolutely the course content for you. The 40+ course videos and textbooks will guide you step by step through the basics and foundational skills and knowledge required to be a florist. The course also includes hours of business training, both pre-recorded and live, specific to running your own floristry business, whether it be from home or a retail outlet.
Yes, you can absolutely skip the design tutorials and just watch & learn what you require. Please keep in mind, the course content is released over 12 weeks so you won’t receive all the content at once, it is designed to take you from the basics of floristry & business through to more complex design techniques and business strategies, building your business up to succeed.
Hint: We recommend using the foundational skills and design tutorials for training your staff, even friends and family who might be helpers!
The content does not have an expiry date and is always available for you in your online membership area, so there’s no rush. We suggest dedicating approximately 3-4 hours per week to study.
To ensure we can deliver this course to you regardless of your location, we have removed a large cost of the course content by not supplying you with the flowers required to create each design that is taught. The added benefits of not supplying and charging you the cost of the flowers allows you to go at your own pace, meaning you can decide to create each design when you choose. On top of that, you get to choose a variety of colours of flowers to your own liking and taste. We highly recommend buying what’s in season within your region. You are better able to achieve this by sourcing your own materials. Knowing how and what to buy and who to buy from are all part of the early course content.
Meet Yvette
For Yvette Timmins, flowers are more than just a profession – they are a family legacy. With a Grandmother, Great Aunt, and Great-Grandmother who were all florists, it would be easy to say that creativity is in her blood. However, Yvette believes that the art of floristry isn’t a special skill reserved for the chosen few; it is an innate ability available to anyone willing to silence their inner critic and connect with nature.
With over 30 years in the industry, Yvette has truly “done it all.” She has climbed every rung of the ladder, moving from a Casual Assistant to Senior Florist, Shop Manager, and Shop Owner, eventually becoming a Floristry Teacher and the Principal of Bloom College, which she founded in 2013. Her leadership extends to the national stage, where she served as a founding director and board member of Flower Industry Australia.
Beyond the business of blooms, Yvette is a champion for the mental health benefits of creativity. She has witnessed firsthand how working with nature decreases anxiety and nurtures the soul. This passion led her to co-found the charity Floral Acts of Kindness and to write her recently published book, Feed Your Soul with Flowers.
Today, through her online membership and app, Yvette is dedicated to ensuring that geography and physical ability are no longer barriers to learning. She is here to help you grow your business and feed your soul, one stem at a time.
“I believe flowers are essential to our self-fulfilment. Their energy is food for the soul. My mission is simple: to share the transformative power of arranging flowers with those ready to let their creativity flow.” – Yvette Timmins, Bloom College Founder & Director